Shop Beach essentials
SAVE UP TO 33% ON BEACH TOWEL SETS
THE BEST BEACH TOWEL YOU CAN BUY...
Stop buying cotton towels for the beach - sand clings to them, they stay damp and they're just kinda boring.
Upgrade your next trip by buying some quick drying, sand-hating, super absorbent Beach Towels instead. Ours are made from microfibre, created using 100% recycled plastic bottles, but they're still super soft and best of all, brightly coloured and fun.
Say it with us: No👏 More👏Cotton👏Towels👏
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OVER 45,000 VERY DRY, VERY HAPPY CUSTOMERS...
HOW WE'RE MAKING THE WORLD BRIGHTER 🌎
Our mission, ICYMI, is to make the world brighter. We do this by creating beach towels, ponchos, makeup removers, hair wraps and MORE (too many to list here) full of colour and, well, brightness.
Each of our products is made from 100% recycled materials, arrive at your door in biodegradable/recyclable packaging AND we're taking steps to become carbon neutral. Oh, we're also a certified B Corp, too, so we've got the badge to prove our eco-credentials.
If quick dry, compact, sand-free things are your fave, then you're in the right place. Check out our bestsellers, to see which products people love, or have a look at our new in section to find some shiny things. Want to bag a bargain? Our outlet has goodies from previous seasons at glorious prices.